Everything’s great about Facebook’s new iPad app, except…

Update: A reader found the solution to this problem, so still feel free to read this post for background info, and then check out the solution here.

You know I’d rather walk on my lips than to criticize anyone (I hope someone gets this reference).

I love the simple aesthetics and logical layout of Facebook’s most recent iPad app update. (Here’s an article from GigaOM that highlights some of its best features.)

The app is great, except for one thing: it’s sort of useless for those of us who manage an organization’s Facebook page.

Those of you who do manage your organization’s Facebook page will be interested in this blog post, those of you who don’t probably won’t.

Within Facebook’s regular and mobile sites, admins of Facebook pages can easily toggle between our personal accounts and the pages we administer, selecting specific features according to our needs as admins. When I updated my Facebook app four days ago when it was released, I was pumped. Oh man, what if I could use my iPad app to upload photos or video I actually took with my iPad, post it as the page I administer, not to mention simply posting text updates?

No such luck. I’m pretty disappointed, in a nerdy, “it’s not that big of a deal in the grand scheme of life” kind of way. But still.

It’s interesting that on the new left-hand navigation sidebar under “Pages” are listed all the pages that I administer. But then I can’t administer from within the app.

Unless I’m just not looking hard enough. And I don’t really think that’s the case. Yet, based on some online searches, no one seems to care about this. Maybe, just maybe, I’ve entered some sort of Facebook iPad app twilight zone.

So what iPad app for Facebook will allow me to do what I want to do as an admin of a page? Here’s what I found:

  • In Matt Hopkins’ February 2011 post The Best iPad Apps for Facebook, none of the ones he mentions – MyPad, Friendly or Friended – let a user toggle between their personal account and admin pages.
  • A May 2011 TiPb blog features the same apps as Hopkins’ article, in addition to Facely. Alas, Facely also doesn’t let me toggle.
  • Finally, Makeuseof.com, in a July 2011 article, features one more app, FriendCaster, which also doesn’t allow for admin toggling.

What’s a girl gotta do to toggle in this town? Are there any apps for that?

Tagged , , , , , , , , ,

57 thoughts on “Everything’s great about Facebook’s new iPad app, except…

  1. John Henry Malik says:

    In re: Facebook, I know not of which you speak. I am continuing my adherence to the neo-Luddite tradition. I am also a philistine; I don’t get the reference to lips, etc. Sorry, I’m an anachronism from another time.

  2. Mike says:

    You’re not alone. I too have been trying to figure out how to manage my work Facebook page from my iPad or iPhone but no luck. I would think this would be a fairly common concern/problem but I guess we are a rare breed. Good luck in your search and I will let you know if I come across anything.

  3. Mike says:

    I just found an app that allows you to manage you Facebook page. It’s called hootsuite. It’s a free app for the iPhone and iPad that lets you manage your tweets and Facebook pages all in one place. Big thumbs up from me. Check it out.

    • abbymalikpr says:

      Hi Mike! Yeah, big thumbs up to you – thanks for doing the research! I’ve used HootSuite before (full website), and I didn’t think to use the app.

      Ok, I’ve been exploring the options with it, and it’s definitely one solution. I can post as the admin of a page, and I can upload a photo (no video) that I’ve taken with my iPad. I guess I’m getting picky (annoying?), but the only hitch is that when I upload a photo, it doesn’t present it as a photo in my status update. It’s a tiny url, which has to be clicked on to see the pic. And it’s somehow integrating my Tw and Fb accounts.

      However, since this seems to be the only app that’s allowing us to do anything like this at all, I’ll take it for now! Thank you SO much for reading and for commenting and contributing to the discussion!

  4. jennab says:

    In the previous iteration of Facebook’s mobile app, you could “use Facebook as a Page,” then, once I updated to the new app for iPad, you can’t! I agree, it’s a big problem. The other work-around I would suggest (in addition to hoote suite) is simply to access Facebook through the browser, which should give you full-featured functionality.

    • abbymalikpr says:

      Hi Jenna! I’ve been using Facebook through my iPad’s safari browser and you’re right, it does offer almost full functionality, except for one important thing: I can’t upload photos to my status updates! When I click to “upload a photo” from my drive, the option to choose a file is grayed out, rendering it unusable. And taking a photo from within Facebook and then uploading requires Flash, which we all know doesn’t exist on Apple’s mobile devices.

      Thanks so much for the read and the comment and your contribution! Thanks for chiming in with others; now I don’t think I’m the only one who sees this as an issue for marketers!

  5. I am searching for the same thing. Could it really be that there are so few iPad and iPhone users with this need that they have ignored us?

    • abbymalikpr says:

      Hey! You know, that’s a great question. That could be part of it. It might also go back to the basics for Facebook: it was initially created as a personal relationship maintenance and builder tool, not as a marketing tool. But that can’t be it; I mean, Facebook’s advertisement strategy for pages is complex and very helpful for marketers. Could the answer be as simple as this was just an oversight?

  6. paqman says:

    Just came across this same issue and have a simple solution.

    1. From a web browser navigate to your Facebook Page that you are an admin for.
    2. Click on “Edit Info” underneath your Page’s title.
    3. Click on “Your Settings” at the top of the menu on the left-hand side of the page.
    4. Check the box next to “Posting Preferences”
    5. Navigate to your Page from within the Facebook iOS app and post to your heart’s content.

    All posts you make on your Page will now show up as though they were posted from your organization rather than your personal Facebook account. Hope that helps everyone out!

    Note: If using an iPad, the Facebook iOS app will still show the profile pic from your personal account on the text entry box but once you submit the post it’ll show up as your organization.

  7. Keith says:

    Paqman’s solution doesn’t work for me… It says “Action cannot be completed at this time” but on my Android phone it let’s me update my page as myself. This option he speaks of I have always used since I find it tedious to sync between page and myself. But I feel your pain… I bought and iPad so I could blog and manage my page on the go without a laptop. I hope that Facebook fixes this soon.

  8. JesperW says:

    You can get an email address from Facebook to add pics via email. Just type your status in the subject-line, and that will be posted as well.

    Just make sure you get the email adress for the page you administer.

  9. […] October, I blogged that everything was great about the new Facebook iPad app except for one thing: it won’t allow you to toggle between being an admin of a page and your […]

  10. Jessica says:

    Yea! I can’t do it either what a disappointment! I really need my buisness iPad to update Facebook. I’m sick of emailing photos hopping on the computer to load them. How hard would it be ad some features? Viewing pages isn’t very good on the iPad either. They don’t show any tabs and less information on the info tab. What are they thinking!?!?

  11. […] October 14, 2011: Everything’s great about Facebook’s new iPad app, except… […]

  12. Try an app called Fera for ipad. It lets you use your page admin account as well as personal facebook

    • Greg Anderson says:

      I have tried everything and this is by far the best. The only problem I am having with this app is that when I post a photo on a page for which I am the administrator, the next time I post a photo, it combines it with the previous photo and eliminates my caption. Does anybody else using FERA have this problem.

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  14. Rekha C says:

    There is an app specifically for Facebook Pages. I just got that and problem solved. Was pulling my hair out with frustration before.

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